Build. Scale. Succeed: Empowering School Owners to Master the Business Game
ASA Martial Arts
Welcome to ASA — The American School-Owners Association
At ASA, we help martial arts school owners grow thriving, profitable schools. Whether you’re just starting out or looking to scale your impact, our proven strategies, expert coaching, and powerful community give you the tools to stand out, attract more students, and run a business you’re proud of—on and off the mat
ASA Business Summit
The ASA Business Summit is the premier annual seminar for martial arts school owners, held in the dynamic city of Las Vegas. Designed to inspire and energize, this high-impact event delivers cutting-edge content, powerful strategies, and exclusive insights from top industry leaders. It’s where school owners come to learn, grow, and connect with a community dedicated to success—on and off the mat.
ASA Podcast
Black Belt Banter
The best martial arts business podcast for those who want to increase their profits and generate substantial revenue. Whether you’re running a single studio or scaling a multi-location empire, we break down the strategies, stories, and systems behind profitable martial arts businesses. From student retention and marketing hacks to leadership, curriculum, and community building, we cover it all.
ASA Consulting
ASA Consulting offers school owners a proven path to business growth and brand elevation. By blending industry-specific insights with powerful marketing strategies, ASA helps martial arts schools increase student enrollment, improve retention, and streamline operations. Clients gain access to expert guidance, tailored action plans, and a supportive network—all designed to help schools thrive in a competitive market.
ASA Digital Marketing
Digital marketing gives martial arts business owners the power to reach more potential students, build stronger community engagement, and grow their brand beyond word-of-mouth alone. With tools like social media advertising, email campaigns, SEO, and content creation, school owners can target the right audience, track results in real time, and convert interest into sign-ups more efficiently. In short, it’s not just marketing—it’s momentum.
